What You Should Know About Anchors Regarding SEO
In online articles, "anchor texts" are those words that can be clicked on, and they're usually blue. When someone clicks on that link, they will be sent to a new page. The page could be from the same site or another site. In these texts, users can use the information they are reading to look for credible sources of information on the same page. It can also help your site's SEO if you use anchor texts correctly.
There are different kinds of anchor texts
You should read on to learn more about the types of anchor texts that you should be aware of. Some of these things may be good for your website, but others could hurt your search engine rankings.
1. Exact Match Anchor Text
It's called an "exact match" when you use the main words of your article as the anchor text. Use the exact phrase "best dress" as your anchor text. Good control of the finger is not to use too many anchors with many words in them. If you don't, Google will think your content is spam. After all, how likely is it that you'll link to different pages with the same subject all over the article?
2. Partial Match Anchor Text
It will be called a "partial match" when the anchor text includes a different version of the target word in the link's text. Many websites write their articles this way because it lets them write as naturally as possible, without having to think about keywords.
3. Naked Anchor Text
When the anchor text is a URL, like "www.wikipedia.org," and the link is clicked on. Most of the time, search engines can't figure out what the link is about when they see the anchor text alone. This type of anchor is also bad for your site's users. The sudden appearance of a URL will keep people from reading the information they are looking for. To keep people interested in the content, it's best to use the normal clickable text.
4. Branded Anchor Text
This refers to anchor texts that use the name of a brand, like "Google." Suppose you want to link to Facebook's home page. You'll only use "Facebook" as the anchor if you want to do that. It's best to use branded anchor text to make links to good websites. You're telling search engines that you're a trustworthy site that sends people to other high-quality sites.
5. Generic Anchor Text
It's like the name implies: generic anchor texts use words and phrases that people use every day to get people to pay attention. Some of the common anchor texts are:
These are simple and useful when you want to emphasize a certain link. You can also think of them as a way to get people to do something. Some examples like "click here" or "this page" don't tell Google much about what you're linking to.
6. Latent Semantic Index (LSI) Keywords
Despite its complicated name, the Latent Semantic Index (LSI) is very simple. It's a way for search engines to figure out what other keywords are related to a given one. Suppose you type "what is SEO," and Google thinks you should look up "SEO."
Although not all suggestions will be applicable, LSI can provide you with a list of anchor text options for your website.
Best Practices for Making Anchor Texts SEO-Friendly
Now that you know some of the most common types of anchor text, it's time to learn how to use them in your writing. You could use these tips:
Make It Useful:
This is how you should write your anchor texts. They should be relevant to the web page you want to add to your site. This can be done by using words or phrases that are very similar to the page's subject. Anchor texts like "learn why SEO is important" or "the significance of SEO" can be used to direct people to a page that emphasizes the role of SEO, like this one: If your anchor texts aren't true, search engines may punish you.
Keep it real:
In the same way as other SEO practices, making high-quality content should be your main goal. As a result, anchor texts must be used when important and can help improve the article. When you talk about statistics, brands, or other words that you can't explain in-depth in your article, you can use anchor texts to link to them.
Always Link to Trustworthy Websites:
Your website's credibility is based on the content you put on it, but anchor texts also play a key role in that. There are a lot of links that are made by spammy websites to other spammy websites. If you're not careful, links to low-quality pages could hurt your site's search engine rankings.
There are a lot of good SEO practices, but one of the most common is to use relevant keywords, which are clickable words that link to other web pages. There are many different types of anchor text messages that you need on your site. People who visit your site should not be sent to spammy websites, so keep your content relevant and natural.