How To Write An Optimal Page Title For SEO

Search Engine Optimization

How To Write An Optimal Page Title For SEO

05/24/2022 12:00 AM by Free Tools Buddy in Seo

How To Write An Optimal Page Title For SEO



Because the words in your title tag and how they work together on each page could be seen as the most important natural SEO element on a web page, it's important to make the most of them and make sure your title tags are working hard for you. You'll need to give them more than a glance to do this. We've put together a detailed guide to title tags to teach you everything you need to know.


What Is a Title Tag?

One of the most common questions we get about title tags is what they are. Some of the most usual ones are: "What is a meta title?" no, "What is the title of a web page?" As a good thing, the answers to all three of these questions are the same, which is good news for you.


Title tags are a part of your web page's HTML code that tell search engines and people what your page is about. It supports search engines (like Google) to determine what the page is about and what it's about by looking at the title tag. When your page is linked on social media, it will be the main thing people see when they see it.


It's because Title Tags are so important

As we said before, title tags are important for both humans and search engine crawlers because they give them information about the site. You need to make sure that your page content is relevant to what people have searched for and that it can give them new, interesting, or important information that will help them achieve the main goals of their search.


Like Google's web crawlers, Machines also need to figure out how relevant your webpage is to the keywords people are looking for so that they can show your page to them when they search for those words. You can execute numerous things to improve organic SEO, but one of the most important things is to make sure your title tags are good. This can be not simple if you don't have a blog and only have a few landing pages and title tags.


  • A good title tag should be clear and easy to read. As a rule, your title tags should work for you in the best way possible to make people want to click on them.
  • Watch the length of your title.
  • Your title is among 55 and 60 characters long, but it should be up to you. You could risk having phrases cut off on the search results page if your text is too long. Too short, and you might not be able to tell people what your page is about.
  • If you look at previous guides, you'll see suggestions that are up to 70 characters long.


Why did things change? In 2014, Google changed the layout of its pages and made the title font size bigger. The bigger size is clearer and easier to read, but there are fewer characters. It doesn't matter how many characters you have because the width of each one varies. Google allows 600 pixels, so check to see if yours is on the mark with Moz's Preview Tool.


Emphasize Keywords

Keep the clever words and wit for the title of the page. The words in your title tag should all be used to show what your page is about. If there is room, add the name of your site and the most important keyword you want to be ranked for. If not, leave it out.


Keep It Unique

If you go to many sites, they use the same title tags on every site page. This is a missed chance to make things better. The search engine will not be able to index each page correctly because you have not given it the information it needs to do so.


In addition, make sure that the title of your homepage is correct. If you have a "home" or "index" on your site, it can hurt your search engine rankings (SERPs). To make things even worse for you, your natural search optimization efforts will be much less effective.


Natural Language Processing for Voice Search

People now use voice search a lot more than ever because of digital assistants like Siri, Alexa, and Google Assistant on mobile systems and digital home devices in many homes. The next thing you should do for SEO could be to learn how to use voice search.


When it comes to the title tags for your pages, try to write them in a way that voice search can understand. SEO keywords and jargon should not be used in the title of your blog posts. Use natural language instead. Using natural language helps you get found by voice search, but it also helps you avoid possible search engine penalties.


You can begin optimizing title tags immediately

Spending a lot of time on each page title can be a pain. Even so, if you put in the time to write the best title for each page, you can improve your SEO and make sure that people see your site. All of your pages can get the attention they deserve from people and search engine crawlers. You want to know more about how to get started. Zero Gravity Marketing can give you SEO advice tailored to your website. Contact us today to get help from our digital SEO marketing team.